Our History

In 1927, when the Vita Nuova Tomato Basil sauce recipe was created, preservatives didn’t exist. Chef Nicolo had to use simple ingredients and in doing so developed a true tomato masterpiece. Using only the freshest and finest ingredients, the unique sauce quickly garnered fame among village locals and became known as Vita Nuova – the most delicious and finest tomato sauce ever created, bringing life to every meal.

Today, we our proud to carry on the Vita Nuova name and tradition by placing great emphasis on utilizing the exact simple ingredients used to create our original Tomato Basil Sauce. From our tomatoes to our spices, every ingredient is scrutinized to achieve the same wonderful taste in every serving. None of our products contain artificial colors, additives or extenders.

We are fully committed to providing today’s home chefs with natural products that enable them to create simple or exotic entrees in minimal time without sacrificing taste or quality. While our portfolio of products is expanding, our tradition remains the same.